_ COMMUNICATING AND IMPLEMENTING YOUR OKRs Ensuring buy in, as with anything in business, is important. Whether you have produced OKRs through a top-down or collaborative approach, make sure you have a ‘launch event’. Explain the OKRs and take questions. A company-wide email is not a launch event. NONO As with most things founders do simply communicating is not enough. There have to be TION TTION T fundamental changes to how you operate and there have to be visible changes to processes for employees to understand that the company is being serious about this. APPOINT AN OKR MASTER ALENT AALENT A The OKR master is someone on your team that is in charge of making sure the OKRs are implemented and communicated. However, they are not responsible for achieving the SS OKRs or holding management accountable. The buck stops with management and it’s not SESSES up to anyone else to hold them accountable. SMENTSMENT The role is similar to being Scrum master. It is a very much role that supports the process, as opposed to a decision-making role. Just as a great Scrum master helps team / scrum to excel at agile software development, great OKRs master helps teams get most out of OKRs. CHARACTERISTICS TASKS They are an employee, not a consultant Ensures that the team follows agreed upon OKRs practices An operational guru Helps team come up with great objectives (executives should not hold this role) and key results Enthusiastic about OKRs Facilitates OKRs adoption Enjoys mentoring and coaching Mentors and coaches team on OKRs process Organized and committed Administrates OKRs tools 110110