INTERVIEW TECHNIQUES AND QUESTIONS FOR SALES AND MARKETING NONO TION TTION T ALENT AALENT A SS SESSES SMENTSMENT We have shared how founders can think about structuring their interview process. We have explored how elements of testing for technical hires can be applied to sales and marketing hires in an era where a CV is not the only point of reference in hiring. Here we focus on the general themes that founders should cover during the other parts of the interview process (either over the phone or face to face). 8080